#gaming

Dec 14, 2021
2 min

Unreal Engine 5: The Future of CG

Last week at The Game Awards (the “Oscars” of gaming) we were given a glimpse into a playable demo of Unreal Engine 5. The Unreal engine has always been one of the gamings leading graphics engines, showcasing the latest boundaries that technology can push. Better yet, it is open source so anyone can grab the code and start creating. From Epic, (recently better known as the creators of Fortnite) Unreal has pushed gamings’ standards from generation to generation and the new Unr

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Will Gamification truly be the future of tech?

Blingy

Dec 7, 2021
2 min

Will Gamification truly be the future of tech?

Gamification is a buzzword that has spread quite a lot recently, particularly with the pandemic putting us all inside. Many brands searched for ways to engage with their audiences in an entertaining way, between Netflix binges or gaming sessions. Brands caught on to the skyrocketed popularity that gaming had brought about. And what merely began as an idea in the back of a few strategists’ minds, has quickly become the new hot tech topic that everyone should leverage in order

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Netflix’s First step in Gaming is a Disappointing One

Blingy

Nov 16, 2021
3 min

Netflix’s First step in Gaming is a Disappointing One

Last week we saw the release of Netflix’s gaming service for Android (iOS to come at a later date). Five games released alongside the service, "Stranger Things: 1984" "Stranger Things 3: The Game" "Shooting Hoops" "Card Blast" "Teeter Up" and other than the Stranger Things games listed above, it’s a massively disappointing first step into gaming. Taking a quick look at the games alone shows that Netflix either rushed these games onto the market or doesn’t quite understand the

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Blingy

Nov 5, 2021
2 min

Netflix’s New Gaming Platform Is Here!

Netflix has finally launched itself into the gaming realm. The five new games available worldwide for Android users only were launched this past Tuesday. Got an iOS device? Not to worry, a spokesperson for Netflix mentioned that further details for Apple’s iOS games will be given soon. Stranger Things fans will be happy to know that two of the games are based on Netflix’s big hit. The line-up of games include: "Stranger Things: 1984" "Stranger Things 3: The Game" "Shooting Ho

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Is Facebook “Meta”? What does this mean for the future of VR?

Blingy

Nov 2, 2021
4 min

Is Facebook “Meta”? What does this mean for the future of VR?

Amidst a fresh controversy and its own struggles to appeal to the newer generation, Facebook has decided to change its company name and announce a new direction for the company. Over the last few years, Facebook has remained the top used social media in the world, topping out at 2.74 billion active users. The originator of modern social media certainly continues to be going strong when it comes to raw numbers but when it comes to popularity— especially among Gen Z— it continu

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Nintendo Switch OLED: Will this Upgrade be Enough to Compete with 4K Consoles?

Blingy

Oct 5, 2021
3 min

Nintendo Switch OLED: Will this Upgrade be Enough to Compete with 4K Consoles?

Four years after the initial launch of the Nintendo Switch, fans have been eagerly awaiting a newly upgraded console to compete with the Xbox Series X and PlayStation 5. Among these imaginations are upgraded visuals and a faster processor to boost the Switch’s dated hardware. An upgraded Switch would fit the market perfectly, providing a premium for hardcore players who want to experience their games in the best quality, while allowing causal players to continue with their cu

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Nintendo’s Online Service and “Expansion Packs”

Blingy

Oct 1, 2021
3 min

Nintendo’s Online Service and “Expansion Packs”

Nintendo had its last major direct of the year last week with a slew of exciting new titles. Kirby and the Forgotten Land, the Mario movie cast announcement, and the Bayonetta 3 gameplay were among the surprising reveals in the showcase. While the show didn’t leave us without discussion, what I want to focus on is Nintendo’s new take on its online service: “Expansion packs”. While Nintendo Online for the Nintendo Switch has been around for years, it never saw the success of i

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IOS 15: Apple’s New Advancements in Mobile Gaming

Blingy

Sep 24, 2021
2 min

IOS 15: Apple’s New Advancements in Mobile Gaming

With the release of the new iPhone firmware update, iOS 15, we are getting the usual slew of fancy new upgrades to various aspects of the mobile device. What makes this year’s release different from the rest is the inclusion of two new gaming features that have been added that continue to make gaming easier than ever before. Firstly, and the most important of the two updates, is the release of Apple's own “virtual game controller” for iPhones. Before, app developers would nee

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Games As A Service and the Power of Subscriptions

Blingy

Sep 17, 2021
3 min

Games As A Service and the Power of Subscriptions

Every few years, the game industry adopts a new business strategy that sees increased profit across the board. Part of the reason gaming has seen such dramatic success over the last decade is game publishers finding ways to increase revenue, with online gaming becoming the norm. Starting with the online pass, which required users to purchase a digital pass to play games online. Another was the season pass, which guaranteed access to all additional content that would be releas

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Zynga: Adapting to the Rise of Mobile Gaming

Blingy

Aug 20, 2021
2 min

Zynga: Adapting to the Rise of Mobile Gaming

It can be argued that Zynga was the originator of the free-to-play mobile game, kicking off what would become a multi-billionaire industry years before it truly took off. Their best-known game and one that put them on the map was Farmville for Facebook. In Farmville, users would tend a farm in real-time, with crops and other events happening while you were away. It was a game you could stop by, play while chatting on Facebook, and come back to later in the day to see the frui

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Meet Louis: The Game- Louis Vuitton celebrates 200th birthday with a mobile game

Blingy

Aug 6, 2021
2 min

Meet Louis: The Game- Louis Vuitton celebrates 200th birthday with a mobile game

Louis Vuitton, the world's most valuable luxury brand, announced that it is releasing Louis: The Game, a mobile application starring its mascot Vivenne. The game was created in celebration of the 200th birthday of the founder of Louis Vuitton. Luxury fashion brands such as Gucci and Vogue have tried entering the virtual world before, either using Roblox or virtual spreads to create an in-depth look at their products. However, this will be the first for a fashion brand to deve

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Gaming is the New Social Media for Gen Z

Blingy

Aug 4, 2021
2 min

Gaming is the New Social Media for Gen Z

At the midst of the pandemic, many young adults struggled to find a way to stay connected with friends while remaining in quarantine. With restaurants, shopping malls, and schools closed, the world of gaming became the place for teens to “hang out” with friends without leaving home. Prior to the pandemic, only a minimal percentage of Gen-Z identified as “gamers”. Now, according to Forbes, 90% of Gen-Z identifies as gamers. This has caused branding to shift away from social me

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Blingy

Jul 29, 2021
1 min

Netflix Announces New Foray Into Gaming

Netflix saw its sharpest decline in 8 years this year. Between vaccinations, allowing people to head outside and the tidal wave of new streaming services the potential of new subscribers has slowed. Seeing this, Netflix has decided to take a stab at the gaming market. With the ability to stream video games seamlessly slowly becoming easier to do with the advent of 5G and faster internet services, Netflix will join Google, Amazon, and Xbox in the move to this new service. This

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COVID-19 Made Gaming Bigger Than Ever, Will it Last?

Blingy

Jul 20, 2021
2 min

COVID-19 Made Gaming Bigger Than Ever, Will it Last?

The last year and a half have been a difficult one for many industries. However, the gaming industry saw shocking growth during the lockdown. With many quarantined in their homes, video games were one of the first choices for entertainment. As an employee at a retail store, it was shocking to see the video game supply sell out as demand increased dramatically. Everything from consoles, controllers, and games became more scarce as the pandemic continued. A major console that g

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